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The Real ROI of Coaching: Why Founders Can’t Afford to Ignore It


Christina Michaelidou | Certified Life and Business Coach

For many founders, coaching still feels like a “nice to have” — something to invest in when things calm down, when business stabilizes, or when there’s finally time.

But the truth?

Coaching is one of the smartest and highest-ROI investments a founder can make.


A recent study from CoachHub revealed numbers that stopped me in my tracks:

  • Coaching ROI ranges from 37% all the way up to 790%.

  • Developing soft skills such as resilience and agility drives a 256% ROI.

  • Prioritising employee wellbeing yields a 250% ROI.


These aren’t feel-good metrics. These are hard numbers showing measurable business impact — especially for founders navigating rapid growth, pressure, and ever-increasing complexity.


Why Coaching Works:

What the Research Shows

Dr. Tünde Erdös, award-winning executive coach and leadership expert, explains that coaching supports founders in four crucial areas:


  • Performance and Purpose

    Founders gain clarity on business direction, goals, and the decisions that truly move the needle.

  • Self-Leadership + Team Leadership

    Coaching strengthens emotional intelligence, communication, and the ability to lead with intention rather than urgency.

  • Agility + Resilience in a BANI World

    We don’t live in a VUCA world anymore — we live in a BANI one: Brittle, Anxious, Non-linear, Incomprehensible. Coaching equips leaders to stay grounded and adaptive in this environment.

  • Deep, Long-Lasting Change

    This is not quick-fix motivation. Coaching creates sustainable inner shifts that transform how leaders think, operate, and make decisions.


One quote from Dr. Erdös deeply resonated with me:

“Being busy doesn’t mean being productive.”

And yet, so many founders delay coaching because they’re “too busy” or “not ready.”


Here’s the paradox:

The very problems founders are too busy to solve… are solved through coaching.

  • The overwhelm

  • The lack of focus

  • The uncertain decision-making

  • The emotional load

  • The leadership pressure


Coaching gives you back time, clarity, and energy.It lightens the mental load so you can lead with purpose instead of reactivity.


The ROI of Coaching Goes Beyond Money

Yes, coaching increases performance, revenue, and efficiency. But the ripple effects go further:

  • Stronger confidence as a leader

  • Smarter, faster decision-making

  • Healthier relationships and team dynamics

  • Emotional steadiness in chaos

  • A clearer vision and the courage to pursue it


Most importantly: Coaching helps you become the leader your business actually needs — not just the one surviving the day-to-day.


Dr. Erdös puts it perfectly:

“Coaching isn’t a picnic — it’s self-discovery. And that’s where real transformation happens.”

If You’ve Been Hesitating… Ask Yourself This


What if the very investment you’ve been postponing…is the one that would finally unlock the growth, balance, and clarity you’ve been working so hard for?

You don’t need more time to start coaching. Coaching gives you time back.

You don’t need to have it all figured out. Coaching helps you figure it out.

And you don’t need to wait for the “right moment.”Coaching creates the conditions for that moment.



Hi, I'm Christina — Life & Business Coach for Founders & Entrepreneurs


I support leaders who want to grow with clarity, balance, and intention — without burning out or losing themselves along the way.


If you’re ready to lead smarter, not harder, my doors are open. (book a call below)


Discovery call
30min
Book Now



 
 
 

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